Resources · Reports

Industry Reports

Original research on the markets we work in.

Original data, not recycled stats. Each report aggregates anonymized benchmarks from our engagements plus structured interviews with operators in the field.

SaaS Benchmarks

Onboarding, activation, retention and pricing across 80+ B2B SaaS products.

E-commerce CRO

Conversion benchmarks by category, traffic source and AOV band.

Fintech Trust

What actually moves trust and conversion for regulated fintech products.

Healthcare UX

Patient-facing UX patterns that meet compliance without killing conversion.

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